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FOR IMMEDIATE RELEASE

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Friendfinder Network PR Manager
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Various, Inc. Increases Payouts and Continues Multi-Site Bonus; Announces Audit of Affiliate Program

PALO ALTO, Calif. – September 15, 2006

Various, Inc., parent company of the world's largest group of adult online dating websites, has announced an increase in the tiered payout structure for its affiliate program. Now AdultFriendFinder.com pays a higher percentage on its initial orders. We have added several new tiers to our percentage program, effectively increasing the payout for many of our affiliates.

"We are pleased to offer this payout increase to our affiliates and expect to see an increase in traffic and sales due to even higher payouts to affiliates," says Legendary Lars, co-owner of Various. "This is our first increase in payouts since our massive increase in August of 2004, when we moved from paying on initial orders and re-orders to initial orders and recurring orders. To learn more details about our programs and the new payout tiers, visit one of our websites or contact our affiliate department at affiliates@friendfinderinc.com or http://cash.adultfriendfinder.com. Any one of our affiliate account managers would love to share the program's details."

Cams.com, a subsidiary of Various, has also extended its $105 per join payouts through September. Every sale will get you $105 on the PPS program. "The $105 payout program was such a huge success in August that we decided to reward our affiliates by continuing with this huge payout. Our normal payouts on cams.com are $55 to $130," proclaims Legendary Lars.

The multi-site bonus across the Various network is also continuing. Legendary Lars states, "The multi-site bonus has been a huge success by getting our affiliates to promote several of our sites at the same time, increasing revenues for our affiliates and for us." By promoting the top 5 sites, Adult Friend Finder, Alt.com, Outpersonals, Cams.com and Friendfinder, you can earn up to a 10% bonus! Finally, Various is also pleased to announce that it is in the process of engaging an independent accounting firm to review payments made to its affiliates. "We are hoping to set a positive example within our industry, says Legendary Lars

About Various
Palo Alto-based Various, Inc., is the world's largest operator of dating and social networking websites. With a staff of more than 200, Various, Inc. manages more than 20 multicultural and multilingual personals sites, for which over 130 million members have registered, with over 140,000 new sign-ups daily. The FriendFinder network includes Passion.com and AdultFriendFinder for more intimate social networking. Privately-held Various, Inc. is distinguished by its marketing leadership, technological innovation and financial strength. It is the trend-setter in the online personals sector, using its core expertise to drive both its owned and operated sites and dozens of popular co-branded partner sites. For more information visit www.various.com.

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